In our experience, clients whose leadership is on board with investing in a great experience report greater financial advantages vs. those companies who are not focused on Customer Experience (CX) or are dabbling in it.

Just as a detailed blueprint is essential for constructing a beautiful building, defining a clear and differentiated vision of your customer journey is a critical step in delivering a great customer experience.

Have you developed a digital strategy but struggled to 'sell' it?

So you want to make more money in digital? There are basically 10 digital models, all of which are outlined in this article, that generate revenue online.

Using Lean Canvas can help designers understand the thinking behind the brief and improve outcomes for users and businesses. It’s more like brainstorming than like writing a business plan.

Planning and requesting funding for your digital transformation projects can be an uphill battle. We suggest three important aspects to gauge Digital ROI.